Research

Support Social Justice Efforts with 5 Free Social Listening Tools for Higher Education

Campus Sonar recognizes the important, necessary racial justice conversations happening in the

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The Influence of Social Media and Higher Education Trends on Social Listening

The Tree within the Forest

Some things are meant to be left alone—unchanged and unchallenged.

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Evaluating Alumni Conversation: What Alumni Think and Feel

Alumni are one of the most influential voices in building your brand. And, if you’re in

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Nerding Out: Campus Social Listening Research

Nerdiness is part of Campus Sonar culture. So is innovation. 

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Listen to Your Sonarian Senses: Lessons Learned from Crisis Monitoring

Crises happen. The ripples are felt in-person and online. While talking to every person affected

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Social Listening on a Budget

Social listening is one of the most important parts of a social media manager’s job. It’s

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Become a Guest Blogger

If you're doing something interesting with social listening, we want to know! Tell us your story and how you're using social listening to drive strategy on your campus. Become a guest blogger for the #BrainWavesBlog.