Equipping Your Campus Social Media TeamLiz Gross
Recently I wrote about the common illusion that a campus social media presence doesn't cost anything. If you’re in higher ed social media, you know how untrue that is. My first post covered staffing a campus social media team—the required positions and skills your team needs. This week I’m covering everything physical you need for your team, from equipment to campus props. It hasn’t slipped past me that I’m preaching to the choir, but some of what I’m covering may be new to you. I also try to add real world examples from campuses I’ve worked on and anecdotal examples I’ve heard from colleagues. I think you’ll find some new nuggets in here and definitely some justification you can use to request resources you may not have.