Michelle Mulder

Michelle Mulder
Michelle Mulder is the Content Strategist for Campus Sonar. She's been writing for higher education for more than 10 years and enjoys diving into the world of social listening. When she's not writing, she spends time with her three teenagers who probably know more about social media than she does.

Recent Posts

The Changing Social Media Landscape

Social media is now pervasive in everyday life—roughly two-thirds of U.S. adults use Facebook,

Read More...

Case Study: Analyzing Prospective Student Online Conversations with Social Data

When you’re recruiting prospective students, you want to know what they’re saying about your

Read More...

Shaking Up Social Media in Higher Ed

When you think of someone who’s shaking up social media, who comes to mind? At Campus Sonar, we

Read More...

Crisis Management: Key Metrics and a Case Study

The definition of crisis is “a time when a difficult or important decision must be made.” To

Read More...

Spring Hill College Refreshes their Brand with Social Listening

Social listening is a flexible and direct way to earn insight into understanding the mindset of

Read More...

#CampusSonarLive Week Day 5

Our week of live fun wraps up today with Nicholas Love from NC State, Andrew Cassel from the

Read More...

white-and-light-blue-waves-desktop
white-and-light-blue-waves-mobile

Become a Guest Blogger

If you're doing something interesting with social listening, we want to know! Tell us your story and how you're using social listening to drive strategy on your campus. Become a guest blogger for the #BrainWavesBlog.