June 2, 2026
In the last ten years, peer-to-peer online conversation about admissions has increased more than 10x. What students and parents share with peers online drives their decision-making—they want advice from their peers, people who live and look like them.
May 20, 2026
Students and families want to know that their degree has value and will help them obtain not just a job, but a career. With roughly half of adults (49%) saying it’s less important to have a four-year college degree today in order to get a well-paying job than it was 20 years ago, students increasingly question whether college is worth the cost.