Create Long-term Partnerships to Engage Students & Alumni Influencers
Genna Welsh KasunFor several years now, great schools (like University of Central Florida) have been recruiting and training student influencers. At Juniata College, we do the same and have been for several years. Much to our delight, some of our student influencers have gone on to become social media and marketing managers at nonprofit organizations, visitors’ bureaus, colleges, and agencies across the U.S., which led us to some unanticipated partnerships lasting well beyond graduation.