Higher Ed Social Media Professional Development: Communities and Podcasts
As part of ongoing professional development, it's important to keep up to date and learn from
Read More...Posted on Apr. 14, 2021
Marketing
We're Measuring Social Media Wrong
Why followers and engagement rate don't matter and how marketers should measure social media to
Read More...Posted on Mar. 03, 2021
Matching Metrics to Goals
What comes to your mind when you hear the words measurement or metrics? I've actually asked a
Read More...Posted on Feb. 17, 2021
What's Normal? Benchmarking Higher Ed News Sources
We’re sharing a sneak peek into the types of insights members of our new STREAM service get by
Read More...Posted on Jan. 20, 2021
What's Normal? Benchmarking Higher Ed Social Media
We’re kicking off 2021 with a new way to approach data and analysis in higher education. STREAM
Read More...Posted on Jan. 06, 2021
Brand Building through Social Listening
Why do campuses and their partners put so much effort into “brand”? Because good brand building
Read More...Posted on Dec. 16, 2020
