Student Lifetime Value
It wasn’t entirely unexpected, but the anger arose faster and more intensely than anticipated
Read More...Posted on Jul. 15, 2020
Marketing
Reach vs. Volume vs. Impressions: Measuring Campaign Success
At Campus Sonar, our humans set us apart. Our experience researching and analyzing the nuances
Read More...Posted on Jul. 01, 2020
Using Social Listening to Pivot Your Content Strategy
A few short months after beginning my MBA at Drexel University, I landed the role of social
Read More...Posted on Jun. 17, 2020
Social Account Cleanup: The Case for Auditing and 5 Key Metrics You Need
Your fall planning this year looks much different from what you expected. Your campus is
Read More...Posted on Jun. 10, 2020
Support Social Justice Efforts with 5 Free Social Listening Tools for Higher Education
Campus Sonar recognizes the important, necessary racial justice conversations happening in the
Read More...Posted on Jun. 03, 2020
Social Media Budget Items: Professional Development and Advertising
If you’re reading along in my series, you’ve staffed your social media team and determined the
Read More...Posted on May. 13, 2020
