What's on our minds in the world of social listening? Brain Waves keeps you up-to-date on what we're thinking about at Campus Sonar, introduces you to key influencers who are working to push the industry forward, and profiles campuses that are seeing strategic impact from social listening.
Brandon Etheredge is the Director of Multimedia Services for the College of Liberal Arts at Auburn University, managing social media, enrollment marketing, and video production. He has a Bachelor's in Media Studies and is pursuing a Master's in Higher Education Administration. Prior to joining Auburn University, Brandon was an award-winning TV news anchor and investigative reporter. When he’s not at work, checking DMs, or trying to figure out Facebook’s latest algorithm change, Brandon enjoys spending time with his wife Charlsie (also a Higher Ed Social Media Manager) and their Goldendoodle, Ponce.
If you're doing something interesting with social listening, we want to know! Tell us your story and how you're using social listening to drive strategy on your campus. Become a guest blogger for the #BrainWavesBlog.