Lindsey Hinkel

Lindsey Hinkel
Lindsey Hinkel is a marketing professional, data nerd, and Netflix binge-watcher. She has several years of experience using social listening in the higher education industry. You can find her on Twitter—but be warned; most of her tweets are about her dogs, her daughter, or her (very strong) feelings about The Bachelor franchise.

Recent Posts

How to Identify a Twitter Bot on Social Media

Bots. They’re everywhere. Some bots admit they’re one in their username and/or bio. Some pretend

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Test Your Social Listening Knowledge!

I freaking love quizzes. It’s a guilty pleasure. Ask anyone. Every Friday, I send a quiz

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Case Study: Monitoring Conversations around a Social Media Crisis

There’s a new kind of crisis in town—the social media crisis. You know the one, the email

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